Saturday, 7th February 2026 | 12:00 PM – 6:00 PM | Dubai Autodrome – Full GP Circuit

Gear Up Events returns with its fourth collaborative Supercar Track Day, in partnership with The Luxury Network UAE, delivering one of the most exclusive automotive and lifestyle networking events in the region. Set against the iconic Dubai Autodrome GP Circuit, this invitation-only supercar track event brings together over 1,000 high-net-worth guests and 300+ elite supercars for a full day of adrenaline, luxury, and strategic brand engagement.

For premium brands looking to connect with pre-qualified supercar owners, UHNWIs, and influential decision-makers, this event presents a powerful and highly targeted partnership platform.

Why Partner with Gear Up Events?

Gear Up Events has established itself as a leader in luxury automotive experiences in the UAE, curating high-end track days that blend motorsport excitement with elite networking. This February 2026 event is not just about speed — it is about brand visibility, meaningful connections, and experiential marketing at the highest level.

Key Event Highlights

• 1,000+ VIP Guests
• 300+ Supercars & Performance Vehicles
• Full GP Circuit Track Access
• Invitation-Only, Pre-Qualified Audience
• Family-Friendly Luxury Environment
• Live Entertainment, Racing Simulators & Games
• High-End Networking Opportunities

This unique mix of motorsport and lifestyle positioning makes Gear Up Events an ideal partner for luxury, automotive, technology, finance, fashion, hospitality, and lifestyle brands.

A Premium Audience You Can’t Access Anywhere Else

One of the most compelling advantages of partnering with Gear Up Events is access to a high-value, niche audience. Attendees include:

• Supercar and hypercar owners
• Automotive collectors and enthusiasts
• Entrepreneurs, CEOs, and investors
• Luxury lifestyle consumers
• Influencers and industry leaders

All guests are invited, ensuring brands interact only with individuals who align with premium positioning and purchasing power.

Brand Partnership Inclusions

Gear Up Events offers a range of customisable partnership packages, designed to maximise exposure and engagement while maintaining exclusivity.

Partnership Benefits Include:

1. On-Site Brand Showcase

Position your brand directly at the heart of the Supercar Track Event. Showcase products or services in a premium environment surrounded by luxury vehicles and VIP guests.

2. No Competing Brands

Each category is protected, ensuring zero competition on-site. This exclusivity strengthens brand recall and increases meaningful engagement.

3. Guest Pass Allocation

Invite your top clients, partners, or prospects to experience the event firsthand and associate your brand with an unforgettable luxury experience.

4. Database of Attendees

Gain access to a valuable post-event attendee database, enabling targeted follow-ups, lead nurturing, and long-term relationship building (subject to data regulations).

5. Social Media, Videography & Photography

Leverage professional event content creation, including:

• High-quality photography
• Cinematic videography
• Social media coverage and brand tagging

This ensures your brand benefits from extended digital exposure well beyond the event day.

Experiential Marketing That Drives Results

Unlike traditional advertising, experiential marketing allows brands to build emotional connections. At the Gear Up Events Supercar Track Day, partners don’t just display logos — they become part of the experience.

From interactive activations and branded lounges to racing simulators and live entertainment, brands can engage guests in a memorable, authentic way that drives trust and loyalty.

A Family-Friendly Luxury Experience

While the roar of supercars dominates the track, the event atmosphere remains family-friendly and inclusive. Entertainment zones, games, and lifestyle experiences ensure guests of all ages enjoy the day — increasing dwell time and interaction with partner brands.

Strategic Exposure at Dubai Autodrome

Hosting the event at Dubai Autodrome’s Full GP Circuit elevates the prestige and scale of the experience. The venue itself is synonymous with performance, excellence, and world-class motorsport — values that align seamlessly with premium brand identities.